Friday, 23 August 2013

SAMUJI AW13




“The fall collection is easy and fun to work with. Maybe it has to do with the Northern weather. It is like the clothes have a bigger purpose since they are needed to keep you warm.
I chose rich textures and a lot of deep shades and black, which felt refreshing after the color splash we created for the spring. There are simple dresses, full-hemmed skirts and a range of knitwear. A touch of softness comes from a selection of light powdery shades, furry wools and thin jersey rollernecks that can be layered under dresses, jackets and cardigans. "

Samu-Jussi Koski, Head designer


Photographer Johnny Kangasniemi 
Stylist Minttu Vesala
Model Kirsi Pyrhönen

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